Advertising Guidelines for Celestial Prerogative News

To ensure a positive experience for our audience and advertisers alike, Celestial Prerogative News has established guidelines for all advertising content. These guidelines help maintain the quality and integrity of our platform and align with our values and mission to serve the Celestial Church of Christ (CCC) community.

1. Content Standards

• Relevance: Advertisements should be relevant to our audience, primarily consisting of CCC members and those interested in faith-based, cultural, and community topics.
• Accuracy: All claims must be accurate and verifiable. Misleading, exaggerated, or false claims are prohibited.
• Respect for Values: Advertising content should align with the values and beliefs of the CCC community, avoiding any content that could be seen as disrespectful or insensitive.
• Transparency: Clearly disclose any partnerships, sponsorships, or affiliations within the ad content if applicable.

2. Ad Types and Specifications

• Display Ads: Images should be of high resolution (72 dpi minimum), with standard sizes like banners (728×90), skyscrapers (160×600), and rectangles (300×250).
• Video Ads: Must be high-quality, with a maximum duration of 30 seconds for standard placements. Videos should include captions and be no larger than 100 MB.
• Sponsored Content: Articles or branded content should be informative and valuable to our readers, clearly labeled as “Sponsored” or “Paid Content.”
• Native Ads: Should blend with the site’s design and tone but still be distinguishable from editorial content.
• Email Ads: Images and copy must be formatted to fit email specifications and optimized for mobile readability.

3. Prohibited Content

• Sensitive Topics: Ads containing adult content, hate speech, violence, or discriminatory language are strictly prohibited.
• Political and Religious Endorsements: Political and religious endorsements must align with CCC values and avoid divisive language.
• Misleading Practices: Any attempt to mislead our audience through “clickbait” headlines, fake news, or bait-and-switch tactics is not allowed.
• Inappropriate or Offensive Content: Content that could be interpreted as offensive, including negative religious, cultural, or racial connotations, will not be accepted.

4. Ad Approval Process

• All ads undergo a review process before publication. This includes checking for accuracy, relevance, and adherence to these guidelines.
• Celestial Prerogative News reserves the right to reject or request modifications to any ad that does not meet our standards.
• Approved ads may be subject to further review during the campaign if community feedback or site performance indicates any potential issues.

5. Performance and Tracking

• Analytics: Advertisers will have access to performance metrics, including impressions, clicks, and engagement rates.
• Reporting: Detailed monthly reports are available to evaluate ad effectiveness, with recommendations for optimization.
• Adjustments: If an ad is underperforming or creating an unintended negative experience, advertisers may adjust content or placement during the campaign.

6. Feedback and Dispute Resolution

• Feedback: We encourage advertisers to provide feedback to help improve the advertising experience on Celestial Prerogative News.
• Dispute Resolution: Any disputes regarding ad placement, performance, or content issues will be addressed in a timely manner through our dedicated support team.

For more information or to submit an ad for review, please contact our advertising team at contact@celestialprerogative.com.